Semantics
Comprehensive semantic core developed for commercial and industrial construction queries

SEO optimization case study for the official website of TAN GROUP construction company in Google and Yandex
TAN GROUP is a leading construction company specializing in the construction of commercial and industrial facilities. As part of the project, comprehensive SEO optimization work was carried out to increase the website's visibility in search engines and boost the targeted customer flow. A complete semantic core was formed for construction, design, and building erection directions, a deep technical audit was conducted, and mobile adaptability was improved. Integration with Google Analytics 4 was established, significantly increasing site indexing. As a result, leading positions were secured in Google and Yandex for targeted commercial queries, while organic traffic and the number of quality leads are growing steadily. Furthermore, the achieved high performance significantly strengthened the company's market position. These successful steps will open up even broader opportunities in the future. Ensuring sustainable growth for all upcoming business ventures.

Comprehensive semantic core developed for commercial and industrial construction queries

Fixed indexing errors while optimizing page speed and mobile responsiveness

Created unique meta tags and structured content for construction service pages

Configured Google Analytics 4 and Yandex Metrica to track conversions and leads

Secured TOP-10 rankings for target construction queries, boosting organic search traffic
Optimized Google Maps and Yandex Maps profiles to drive local business inquiries
Key SEO and technical optimization works executed for TAN GROUP project.
Conducted deep technical site audit while improving page loading speed and mobile responsiveness
Collected extensive semantic core covering commercial and industrial construction subspecialties
Integrated Schema.org microdata to generate rich and engaging snippets in search results
Configured Google Analytics 4 and Yandex Metrica integrations for accurate conversion tracking
Fully optimized Google Maps and Yandex Maps profiles to boost regional client inquiries
Ongoing monitoring of search rankings and organic traffic ensures consistent performance growth.
Conducted technical audit, resolved indexing errors, and optimized page loading speed
Built an expanded semantic core and site structure across construction categories
Updated meta tags, integrated Schema.org microdata, and configured GA4 analytics
Optimized Maps profiles, securing TOP-10 search rankings and organic traffic growth
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